New Dawn Briefing #06 – When Brands Take a Stand: Using Your Company’s Voice for Good

This article is shared by B Lab Hong Kong & Macau and currently available in English only.

More and more companies are beginning to take a stand on social issues.

The most conspicuous united actions have been directed at Facebook. And rightly so. Behind this phenomenon is consumer choice: consumers are increasingly conscious that they could vote for those companies whose values are aligned with their own.

https://consciouscompanymedia.com/the-new-economy/when-brands-take-a-stand-using-your-companys-voice-for-good/?utm_source=Conscious+Company+Media&utm_campaign=df0add5b46-EMAIL_CAMPAIGN_2020_05_19_09_08_COPY_01&utm_medium=email&utm_term=0_c7517aff76-df0add5b46-389205709&mc_cid=df0add5b46&mc_eid=f2318ce725